|USA Curling receives grant from Chicago Community Trust|
FOR IMMEDIATE RELEASE
March 20, 2008
USA Curling receives grant from The Chicago Community Trust
(STEVENS POINT, Wis.) - The Chicago Community Trust (Trust) has awarded a grant to USA Curling to help increase the public participation and overall growth in the sport of curling. This is the third grant USA Curling has been awarded by the Trust since 2006. Past grants have been used to help foster growth by studying demographics and producing media and marketing materials.
Since the 2002 Olympic Winter Games, the sport of curling has grown substantially across the United States thanks to the success of Team USA and the TV coverage of the sport on NBC Sports. USA Curling's membership has grown nearly 22 percent since the 2002 Olympics in Salt Lake City, with a 12 percent increase alone in the season immediately following the 2006 Olympics in Torino.
USA Curling and its member clubs and regions have helped to form close to 30 new clubs around the country since 2002, including in Arizona, California, Texas, Indiana, Michigan, Minnesota and Vermont, among others states.
Besides the club and membership growth, another indication of the increased popularity of curling in this country is the rise in participation in the USA Curling Club National Championships, an event in which all players on participating teams must be dues-paying, league-playing members from the same club.
"The Club Nationals foster some of the most important attributes of curling, including fairness, teamwork, and a sense of community," said USCA President Georgia West (Lake Forest, Il.). "This event has really taken off in the last three years, and this is very satisfying to see." This year 55 men's team and 17 women's teams participated in the playdowns for this event.
The Chicago Community Trust grant originates from its Darwin Curtis Fund; established by Mr. Darwin Curtis in 1983 by bequest to encourage participation by the general public in the sport of Curling
About the Trust
For 93 years, The Chicago Community Trust has connected the generosity of donors with the needs of the community by making grants to organizations working to improve metropolitan Chicago. With assets of $1.8 billion, the Trust made a record-breaking $114 million in grants in 2007. From strengthening community schools to assisting local art programs, from building health centers to helping lives affected by violence, the Trust works to enhance our region. To learn more, visit the Trust online at www.cct.org.
About the USCA
The USCA (www.usacurl.org) is the National Governing Body for curling, a member of the U.S. Olympic Committee and the World Curling Federation.
USA Curling is sponsored by AIT Worldwide Logistics, AmerAust Technologies and Nike as well as by AT&T through a joint marketing program with the U.S. Olympic Committee.
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